Do you set aside time regularly to plan what you want to do in your business? If it’s not something you currently do, I strongly encourage you to embrace it for the remainder of this year as well as the one coming up. Setting aside time at the end of the year, to plan out what I want to do and more importantly what growth I want to achieve in the coming year has been crucial to my own success. In this Business Planning Series, I want to share some of what I’ve learned and what I’ve found helpful with you.
Let’s start off by taking a look at why business planning is “the secret sauce” to success. There are a few different factors that come into play here.
First, setting a big goal for yourself helps you think outside the box. If you don’t believe me, try it. Decide on a big income goal for the coming month. Write it down. Keep it in front of you. Then get to work and start to notice what happens next. You start to think of things that didn’t occur to you before. You come up with creative ways to get more traffic. You decide to run a fun promo that adds dollars to your bank account. The same happens when an important deadline comes up unexpectedly. Think back on that time in college when finals rolled around, or the last time your in-laws told you they would stop by later in the day. You got very creative about studying and cleaning respectively.
Now that you’ve seen how this works, set huge lifetime goals. Think up your goals then take them times 10. The sky’s the limit. Make sure your goals really stretch your capabilities. Remember, if you shoot for the moon, you’ll at least end up in the stars. We’ll talk later about how to break these down and achieve them no matter how big they are.
Next is efficiency. When you go in with a clear plan, you can focus on what’s most important. Instead of spending time trying to figure out what you should be working on, what pieces of the puzzle are missing from your product funnel, or what you need to do to break through to the next income level, you know exactly what needs to come next.
As we’ll explore in a future blog post, with a clear goal in mind and a plan for the year, it becomes easy to work backwards to create effective and efficient daily to-do lists. Work on what needs to get done each day and you will reach your goals.
Finally, let’s talk about the subconscious. So far we’ve been focused on what we are actively doing to make progress by making a plan, setting goals and following through. There’s another dimension to all this and that’s what’s going on in our subconscious mind. While we are busy plowing through our to-do list, cooking dinner for the family, and even sleeping, our subconscious mind is working towards those goals as well.
In short, planning and setting goals is important because it helps you grow faster. That means you end up with more money for yourself and your loved ones while spending less time slaving away at your desk.
Join us next week for the 2nd post in this series.
If you have questions or need some advice, send me an email at firstname.lastname@example.org. I love to hear from my readers and will be happy to help you find answers and resources to reach your goals and dreams. After all, you’re the reason I do this.
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In case you missed one of the earlier posts, here are links to all of the posts in the Business Planning Series: